Ginny Langbehn is the Vice President of Marketing and Communication at AAP. She has been with the company since 2020, marking significant results with her team in both qualified lead acquisition and decreased Member attrition for AAP. She is responsible for leading all marketing and communications initiatives for AAP and its subsidiary, API.
Ms. Langbehn is an innovative and proactive leader with more than 25 years of experience in brand positioning, strategic planning, media relations and multi-channel marketing. She has a Bachelor of Arts in Advertising from the University of Alabama and has held positions with advertising agencies, a technology company and a nonprofit hospice organization. Prior to joining AAP, Ginny spearheaded national and international campaigns as senior director and head of marketing for U.S. Space & Rocket Center, Alabama’s #1 paid tourist attraction, and its world-renowned international STEM education program, Space Camp.
She is a past member of the United Way Speakers Bureau and served as Scholarship Committee Chair for the District 7 American Advertising Federation. Ms. Langbehn volunteers regularly in her community and is a graduate of the flagship program through Leadership Greater Huntsville, which serves as a catalyst in identifying, educating, inspiring and connecting business leaders to better serve the community.
She lives in Huntsville, Ala., with her husband, son and a small herd of spoiled-rotten dogs.